The confluence of the Sava and Danube rivers seen from Belgrade Fortress
Webinar One Doing Business in Serbia Early December 2026 Register

Cross-border advisory

Building the commercial corridor between the United States and the Western Balkans.

Adria Atlantic connects companies, institutions, and investors across the Atlantic, turning bilateral interest into structured partnerships, market entry, and signed agreements.

Webinar series

Doing Business in SerbiaEarly December 2026

Webinar OneSerbia as a Market and a Production Base

A live online briefing for American companies on Serbia's economy, its IT industry, EXPO 2027 and the business delegation to Belgrade and Novi Sad.

  • Live online
  • 60 minutes
  • In English

Adria Atlantic, with the Chamber of Commerce and Industry of Serbia

The exact date, the time and the joining link are sent to registered participants.

The program

  1. Webinar OneEarly December 2026
  2. Sector webinarsOne industry per session
  3. Business delegationBelgrade and Novi Sad
  4. EXPO 2027 BelgradeMay 15 to August 15, 2027

Serbia and the Western Balkans offer skilled talent, competitive manufacturing, a fast-growing technology sector, and preferential access to European markets. American companies bring capital, scale, and demand. Adria Atlantic works between the two: identifying suitable counterparts, arranging introductions and business missions, and supporting negotiations through to signed agreements.

What we do

Four services for companies and institutions working across the Atlantic.

Strategic Advisory

Retained counsel on US or Balkan strategy, sector priorities, and the partner landscape.

Market Entry

A defined path from evaluation to presence, from regulatory assessment to partner selection.

Business Missions

Curated delegations with qualified participants, targeted meetings, and structured follow-up.

Deal Support

Counterparty introductions, due diligence coordination, and negotiation through to signature.

The corridor at a glance

Key indicators for the United States and Serbia.

Map of the commercial corridor linking Belgrade with New York, Washington, Chicago, and HoustonBelgradeNew YorkWashingtonChicagoHouston

$1.16B

Goods traded between the United States and Serbia in 2025, more than double the 2019 level.

Source: U.S. Census Bureau, 2025

€4.55B

Serbia's ICT services exports in 2025, a record high and 10% above 2024.

Source: Government of Serbia, Office for IT and eGovernment, 2026

€8B

Annual exports from Serbia's automotive sector of roughly 130 companies employing more than 100,000 people.

Source: EY-Parthenon Serbia, 2025

93 days

EXPO 2027 Belgrade, May 15 to August 15, 2027, with more than 4 million visitors expected.

Source: EXPO 2027 Belgrade

Priority sectors

Seven industries where the corridor is most active.

View over Kragujevac, the center of Serbia's automotive industry

Automotive Components

A supplier base built to serve European automakers, with openings for American suppliers, buyers, and manufacturing partners.

Panoramic view of Belgrade where the Sava flows into the Danube

IT and Technology Services

Deep software engineering talent supporting nearshore delivery for American companies from Belgrade and Novi Sad.

73,005people employed in metal, machinery and equipment

Machinery and Industrial Equipment

A broad metal-processing and machinery base serving manufacturers in Serbia and across Europe, with room for American equipment, automation and service.

400 kmof new motorway under construction

Transportation and Logistics

A position on the main routes between Central Europe and Turkey, with infrastructure investment under way and free zones built for distribution.

Research

Corridor Outlook 2027

Our assessment of trade, tariffs, sector prospects, and risks in the U.S. and Serbia relationship ahead of EXPO 2027, with the underlying data published in full.

Read the report Explore the data

Exports and imports, 2015 to 2025Millions of U.S. dollars. Hover or tap a year for exact values.
02505007501,00020152016201720182019202020212022202320242025

EXPO 2027 Belgrade

Preparing for EXPO 2027.

From May 15 to August 15, 2027, Belgrade hosts the first Specialised Expo held in the Western Balkans. Companies that want meetings during the exposition should start preparing well before it opens.

About EXPO 2027

226

Days until EXPO 2027 opens

How we work

How an engagement proceeds.

  1. 1

    Diagnose

    We assess the opportunity, the market, and the realistic path to results.

  2. 2

    Identify

    We find and qualify the right counterparts on the other side of the Atlantic.

  3. 3

    Connect

    We arrange structured introductions, meetings, and missions.

  4. 4

    Execute

    We support negotiation through to signed agreements.

Container cranes at the Seagirt Marine Terminal in the Port of Baltimore

Institutional partnerships

Multi-year cooperation programs for chambers and economic development agencies.

We design structured, multi-year cooperation programs for chambers of commerce, trade associations, and American state and local economic development organizations.

How institutional partnerships work

Cross-border business depends on trust. Every engagement is conducted under written agreements with clear commitments on anti-corruption, sanctions screening, and transparent introductions. Read our integrity framework

Discuss your objectives with us.

Send a short description of what you are planning. We respond within two business days and will say whether and how we can help.

Request a consultation