Strategic Advisory
Retained counsel on US or Balkan strategy, sector priorities, and the partner landscape.
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Cross-border advisory
Adria Atlantic connects companies, institutions, and investors across the Atlantic, turning bilateral interest into structured partnerships, market entry, and signed agreements.
Webinar series
Webinar OneSerbia as a Market and a Production Base
A live online briefing for American companies on Serbia's economy, its IT industry, EXPO 2027 and the business delegation to Belgrade and Novi Sad.
Adria Atlantic, with the Chamber of Commerce and Industry of Serbia
The exact date, the time and the joining link are sent to registered participants.
The program
Serbia and the Western Balkans offer skilled talent, competitive manufacturing, a fast-growing technology sector, and preferential access to European markets. American companies bring capital, scale, and demand. Adria Atlantic works between the two: identifying suitable counterparts, arranging introductions and business missions, and supporting negotiations through to signed agreements.
What we do
Retained counsel on US or Balkan strategy, sector priorities, and the partner landscape.
A defined path from evaluation to presence, from regulatory assessment to partner selection.
Curated delegations with qualified participants, targeted meetings, and structured follow-up.
Counterparty introductions, due diligence coordination, and negotiation through to signature.
The corridor at a glance
$1.16B
Goods traded between the United States and Serbia in 2025, more than double the 2019 level.
Source: U.S. Census Bureau, 2025
€4.55B
Serbia's ICT services exports in 2025, a record high and 10% above 2024.
Source: Government of Serbia, Office for IT and eGovernment, 2026
€8B
Annual exports from Serbia's automotive sector of roughly 130 companies employing more than 100,000 people.
Source: EY-Parthenon Serbia, 2025
93 days
EXPO 2027 Belgrade, May 15 to August 15, 2027, with more than 4 million visitors expected.
Source: EXPO 2027 Belgrade
Priority sectors

An established, export-oriented chemical and rubber industry positioned for supply chain diversification and technical partnerships.

A supplier base built to serve European automakers, with openings for American suppliers, buyers, and manufacturing partners.
Serbian wine, fruit spirits, and fruit have a clear and growing path into American import and distribution.

Deep software engineering talent supporting nearshore delivery for American companies from Belgrade and Novi Sad.
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A growing consumer market for American concepts, and established regional brands looking toward the United States.
A broad metal-processing and machinery base serving manufacturers in Serbia and across Europe, with room for American equipment, automation and service.
A position on the main routes between Central Europe and Turkey, with infrastructure investment under way and free zones built for distribution.
Research
Our assessment of trade, tariffs, sector prospects, and risks in the U.S. and Serbia relationship ahead of EXPO 2027, with the underlying data published in full.
EXPO 2027 Belgrade
From May 15 to August 15, 2027, Belgrade hosts the first Specialised Expo held in the Western Balkans. Companies that want meetings during the exposition should start preparing well before it opens.
About EXPO 2027226
Days until EXPO 2027 opens
How we work
We assess the opportunity, the market, and the realistic path to results.
We find and qualify the right counterparts on the other side of the Atlantic.
We arrange structured introductions, meetings, and missions.
We support negotiation through to signed agreements.

Institutional partnerships
We design structured, multi-year cooperation programs for chambers of commerce, trade associations, and American state and local economic development organizations.
How institutional partnerships workCross-border business depends on trust. Every engagement is conducted under written agreements with clear commitments on anti-corruption, sanctions screening, and transparent introductions. Read our integrity framework
Send a short description of what you are planning. We respond within two business days and will say whether and how we can help.
Request a consultation